Setapp is opening its subscription-only iOS app store

Setapp is opening its subscription-only iOS app store

Setapp, a leading third-party app store on iOS, is set to launch in the European Union. MacPaw, the software company behind Setapp, announced the beta release on Thursday, with an official launch scheduled for April. 

Currently exclusive to macOS, Setapp offers a subscription-based model at $9.99 per month, providing access to over 240 curated third-party apps, including n-Track Studio, MindNode, and Session.

Expanding to iOS, Setapp's new store promises a carefully curated selection of apps, encompassing various categories such as productivity, business tools, design software, utility apps, and more. 

While the iOS subscription cost remains undisclosed, MacPaw ensures it aligns with standard pricing models. Interested users can join the waitlist on Setapp's website.

Apple's recent policy changes, allowing third-party app stores on iPhones, were influenced by the EU's Digital Markets Act. Effective in March with iOS 17.4, this shift enables users to access alternative app stores from the marketplace's website, potentially offering apps not found on the Apple App Store. 

However, concerns persist over the success of third-party app stores due to potential challenges and fees imposed by Apple, such as the "Core Technology Fee" for apps exceeding 1 million annual downloads in the EU. Critics argue this may deter developers from embracing alternative stores.

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