Here are a few ways to use structured data to improve your website's organic rankings in search engines:
Use Schema.org
Schema. org is a set of tags and attributes that can be used to mark up website content. This can include information such as the title, description, images, and other important information about your website's content.
Use JSON-LD format
JSON-LD is a lightweight format for structured data that can be easily added to a webpage. This format is preferred by search engines as it is easy to understand and process.
Use structured data testing tools
Tools such as Google's structured data testing tool can be used to check if your structured data is being implemented correctly and to identify any errors.
Use structured data for rich snippets
Rich snippets are a way of providing additional information about your website's content in search results. By using structured data, you can create rich snippets for your website's content, which can help to attract more clicks and improve your website's visibility in search results.
Use structured data for rich cards
Rich cards are a way of providing additional information about your website's content in mobile search results. By using structured data, you can create rich cards for your website's content, which can help to improve the visibility of your website in mobile search results.
These are just few of things you can do. If you want to see the full list as well as the recommended and easier way to achieving optimal result without many efforts, have a look at this article as I apply it myself.
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