• AMP stands for "Accelerated Mobile Pages." 
  • It is an open-source framework developed by Google that allows web developers to create web pages that are optimized for mobile devices. 
  • The goal of AMP is to make web pages load faster on mobile devices by limiting the use of certain types of code and reducing the number of resources that need to be loaded.
  • The usage of AMP is to optimize web pages for mobile devices by reducing the loading time and improving the user experience. AMP pages load faster than traditional web pages and use less data. 
  • This is particularly beneficial for users with slower internet connections or those on limited data plans. By using AMP, publishers can also improve their visibility in Google search results, as AMP pages are given priority in the mobile search results.
  • To implement AMP, web developers need to create a separate version of their web page using AMP HTML, a subset of HTML with some custom tags and restrictions. This version of the page is then linked to the original page using a special link tag. 
  • When a user on a mobile device clicks on a link to an AMP page, they will be directed to the AMP version of the page, which will load faster than the original version.

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