TECNO, a global smartphone brand, has unveiled Indian superstar Deepika Padukone as its brand ambassador. In her role, Deepika will be at the forefront, representing TECNO comprehensively and reinforcing its commitment to making technology accessible to all.
This partnership will extend across all brand and product launches throughout the year, ensuring a consistent and impactful presence. Sharing her thoughts on this collaboration, Deepika Padukone stated, “I am thrilled to join TECNO, a brand known for its innovative and stylish smartphones.
TECNO's approach, tailored to lifestyle, effortlessly combines innovation, style, design, and accessibility, aligning with the spirit of the new generation. I eagerly anticipate this partnership and the exciting opportunities it brings.”
Addressing the newly formed alliance, Arijeet Talapatra, CEO of TECNO Mobile, expressed, "We are delighted to introduce Deepika Padukone as TECNO's brand ambassador. Deepika's charm, coupled with TECNO's focus on innovation, creates a compelling synergy that will bolster our brand perception and resonate with younger audiences.
Beyond being a smartphone brand, TECNO aspires to be a lifestyle companion. We anticipate that this association will elevate our brand image and connect with a diverse audience, reinforcing our commitment to excellence and the 'Stop at Nothing' brand philosophy.” With this collaboration, TECNO is marking the beginning of its strategic plans for the upcoming year.
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